March 20-MINOR UPS & DOWNS

MARCH 20, 1953 | WASHINGTON, D.C. – There was a time when Major League Baseball (MLB) teams were prevented from broadcasting games within 50 miles of a Minor-League Baseball (MiLB) ball park. The thinking was the major-league broadcasts hurt minor league attendance.

That appeared to be the case in the 1940’s and 1950’s, but in 1949 the U-S Justice Department said the rule violated anti-trust laws. The broadcasts had to be allowed.

The 12th year in a row that minor league affiliated baseball drew over 41-million fans.

As U-S Senator Edwin Johnson put it, “Then the heavens caved in.” Senator Johnson’s reaction may have been a little melodramatic, but on this date in 1953 the Colorado democrat introduced a bill that would leave it up to each individual team whether to allow major league broadcasts in minor league towns. Johnson said the broadcasts, many now television, were destroying minor league baseball in small cities and towns, but is that still the case?

At its zenith in 1949, there were 59 minor leagues and 448 teams. Attendance nationwide was 39.6 million. When Senator Johnson introduced his bill in 1953 the number of leagues had dropped from 59 to 39 and many of them on shaky ground. Johnson’s bill did not pass, and minor league teams continued to shrink in number.

But broadcasting and other factors eventually breathed life into minor league baseball. According to Street & Smith’s SportsBusinessDaily, in 2016, total paid attendance of minor league teams affiliated with major league teams was **41.4 million. That’s down slightly from 2015, but the 9th largest attendance in MiLB history. And the 12th year in a row that minor league affiliated baseball drew over 41-million fans.

Contributing sources:
The Associated Press, Washington, D.C., March 21, 1953
Official site of Minor League Baseball  
MiLB teams

**These numbers do not count independent professional baseball leagues such as The Northern League and The Frontier League.